Cyber Monday
Cyber Monday är Internethandelns svar på Black Friday. Den firas måndagen efter black friday, alltså fyra dagar efter thanksgiving. Syftet är att onlinehandeln ska få en egen dag med unika erbjudanden och kampanjer. Precis som Black Friday är dagen till för att sätta fart på julhandeln och erbjuda kunderna riktigt bra erbjudanden om de handlar julklappar online i god tid. Cyber Monday har funnits i cirka femton år men i Sverige blev begreppet känt för bara några år sedan. Den har fortfarande inte slagit igenom så hårt som fredagen, och långt ifrån alla svenskar är bekanta med begreppet. Men kampanjen blir större för varje år så den kommer garanterat bli mer känd i framtiden.
Kritiserad dag
Det finns en del kritik både mot Black Friday och Cyber Monday. I en tid då många blir allt mer miljömedvetna och försöker mina sina avtryck här på jorden är dessa kampanjer förstås provocerande. Det är förstås positivt att alla har råd att köpa julklappar under kampanjerna, men det leder också till en överkonsumtion. När det är riktigt billigt luras vi ofta att köpa saker vi egentligen inte behöver. En uppmaning till alla är att handla gärna när det är billigt men köp inget i onödan.
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